media buyers

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Love Bidding on Mobile or Facebook Ads? Spigot, Inc. Needs Media Buyers!!

Looking to expand your digital career? Great! Spigot, Inc. is looking for Media Buyers to join our Fort Myers, FL location!  Facebook and Mobile experience on the Media Buying side are a GIANT plus! Not only do we have an extremely fun work environment, we have a TON of perks! Relocation money, 100% company paid insurance, GREAT salaries, Unlimited Vacation Days, Free lunch, International Travel, Games in the Office, a beer fridge, free snacks AND even more! Check out the job description below, our post on Linkedin OR email Shayna directly at Shayna@spigot.com to apply! You can also check out all of our adventures on the Spigot Inc blog. Be sure to follow us on LinkedInTwitter and Instagram… like us on Facebook and never miss out on the Spigot, Inc. lifestyle!

POSITION OVERVIEW

Spigot, Inc. is seeking a motivated Media Buyer to manage mobile performance marketing campaigns across multiple ad networks including Facebook, Instagram, Google & Apple Search – campaign set up, optimization, and budget. This person will also be responsible for:

  • Monitoring, optimizing, and reporting performance on campaigns on an ongoing basis
  • Meeting new customer acquisition targets, CAC and revenue goals while managing to an efficient budget and LTV
  • Developing test plans and experimenting with new user acquisition initiatives, then analyzing performance to identify the highest impact opportunities – including creative testing, product enhancements, pricing, audience development
  • Researching, evaluating, and testing into new user acquisition channels
  • Working closely with Marketing, Creative, Product & Analytics on campaign development & testing
  • Developing new insights and process improvements for internal user acquisition management, analysis, and reporting as needed

 CANDIDATE OVERVIEW

 The successful candidate will also demonstrate the following abilities:

  • Proven track record increasing & scaling customer acquisitions while driving down customer acquisition costs
  • Strong communication skills & an analytical background with a bias for developing data-driven solutions
  • Highly collaborative – with experience working cross functionally with internal & external teams including Product, Analytics, Finance, Creative to share best practices and inform testing initiatives
  • Thrives in an entrepreneurial environment – exhibiting an enthusiastic, flexible and innovative approach to acquisitionProficient in platforms such as Google Ads, Google Analytics, Adjust
  • 3+ years of acquisition marketing experience with demonstrated proficiency successfully managing mobile performance marketing campaigns across Google UAC, Facebook, Apple Search, and other ad networks
  • Demonstrated ability to manage and optimize acquisition budgetsFluency in KPIs such as CPI, CPA, CVR, CPC, CPM and LTV
  • Advanced knowledge of Microsoft Excel (data analysis, pivot tables)
  • Success driving incremental volume & returns from creative development/testing and audience development
  • Direct to consumer mobile subscription experience

Looking forward to hearing from you!

Buy us Some Media – Spigot, Inc is Hiring for Mobile Media Buyers/User Acquisition Specialists!

CTR, CPC and CPA are acronyms you use on a daily basis, even though your friends can’t understand what you’re saying. Showing users the perfect ad at the perfect time is your thing! If you know anything about Funko Pop it’s a big plus but not a requirement.

Spigot, Inc has a very cool, laid back environment that has recliners and couches if you’d like to get away from your desk. The break room is filled with fun games for when you need to breakaway from your regular routine. Our ping pong and foosball tables are used frequently. Can you make the rankings chart? We also have free lunches, unlimited snacks and free beer if you need to relax at the end of the day. Spigot, Inc is ready to change the way you work! We have amazing healthcare and 401K plans to keep you healthy and prepare for your future.

Be sure check out the culture on our blog as well and let us know if you’re a fit for Spigot, Inc.

Position Overview

The SEM Specialist’s main goal is to grow app installs through keyword-based advertising on Google AdWords, Bing Ads, and/or other networks as necessary. Primary duties include:

  1. Campaign Management: Develop, deploy, and optimize search campaigns which drive traffic to our proprietary application portals.
  2. Research & Analysis: Conduct market/competitor research to be leveraged in the execution of campaigns; Analyze conversion data, identify trends, and optimize campaigns to meet agreed upon CPA targets and ROI goals.
  3. Testing: Aggressively A/B test ad copy to maximize CTR.
  4. Business Development: Independently identify and present new campaign opportunities to appropriate stakeholders.

Candidate Overview

The successful candidate will be an inspiring and confident leader with at least:

    • 3-5 years digital media buying or User Acquisition experience
    • Expert-level understanding of Google AdWords
    • Strong knowledge of Bing Ads preferred
    • Experience managing high budget and high volume campaigns
    • Basic familiarity with Excel
    • Basic HTML knowledge is a plus

The successful candidate will also demonstrate the following abilities:

    • Communication (written & oral): Must have strong interpersonal skills and the ability to establish, develop, and maintain business relationships. Must also have excellent presentation and negotiation skills.
    • Proven Track Record: Have a successful work history of meeting deadlines and commitments.
    • Adaptability: Capable of adjusting to quickly shifting priorities.
    • Resourceful: Looks for ways to achieve goals utilizing available resources.
    • Industry Knowledge: Have a solid understanding of how online display and search advertising works.
    • Team Player: Demonstrates a strong ability to support department staff members and managers, and establish collaborative relationships with peers.
    • Desire to Win: Willingness to go above and beyond specific requirements and desire to exceed expectations.

Measurements of Success 

There are several key measurements of success this employee will use to benchmark performance including:

    • Grow user base below the target cost per acquisition
    • Increase book of business through new opportunities and campaign

If you feel like you have the drive and passion to launch your career in dynamic and laid back culture, Spigot, Inc would like to speak with you. Send your resume and cover letter to careers@spigot.com for review! Check out all of our adventures on the Spigot Inc blog.

Be sure to follow us on LinkedInTwitter and Instagram… like us on Facebook and never miss out on the Spigot Inc lifestyle.

Buy us Some Media – Spigot, Inc is Hiring for Media Buyers

CTR, CPC and CPA are acronyms you use on a daily basis, even though your friends can’t understand what you’re saying. Showing users the perfect ad at the perfect time is your thing! If you know anything about Funko Pop it’s a big plus but not a requirement.

Spigot, Inc has a very cool, laid back environment that has recliners and couches if you’d like to get away from your desk. The break room is filled with fun games for when you need to breakaway from your regular routine. Our ping pong and foosball tables are used frequently. Can you make the rankings chart? We also have free lunches, unlimited snacks and free beer if you need to relax at the end of the day. Spigot, Inc is ready to change the way you work! We have amazing healthcare and 401K plans to keep you healthy and prepare for your future.

Be sure check out the culture on our blog as well and let us know if you’re a fit for Spigot, Inc.

Position Overview

The SEM Specialist’s main goal is to grow app installs through keyword-based advertising on Google AdWords, Bing Ads, and/or other networks as necessary. Primary duties include:

  1. Campaign Management: Develop, deploy, and optimize search campaigns which drive traffic to our proprietary application portals.
  2. Research & Analysis: Conduct market/competitor research to be leveraged in the execution of campaigns; Analyze conversion data, identify trends, and optimize campaigns to meet agreed upon CPA targets and ROI goals.
  3. Testing: Aggressively A/B test ad copy to maximize CTR.
  4. Business Development: Independently identify and present new campaign opportunities to appropriate stakeholders.

Candidate Overview

The successful candidate will be an inspiring and confident leader with at least:

    • 3-5 years digital media buying experience
    • Expert-level understanding of Google AdWords
    • Strong knowledge of Bing Ads preferred
    • Experience managing high budget and high volume campaigns
    • Basic familiarity with Excel
    • Basic HTML knowledge is a plus

The successful candidate will also demonstrate the following abilities:

    • Communication (written & oral): Must have strong interpersonal skills and the ability to establish, develop, and maintain business relationships. Must also have excellent presentation and negotiation skills.
    • Proven Track Record: Have a successful work history of meeting deadlines and commitments.
    • Adaptability: Capable of adjusting to quickly shifting priorities.
    • Resourceful: Looks for ways to achieve goals utilizing available resources.
    • Industry Knowledge: Have a solid understanding of how online display and search advertising works.
    • Team Player: Demonstrates a strong ability to support department staff members and managers, and establish collaborative relationships with peers.
    • Desire to Win: Willingness to go above and beyond specific requirements and desire to exceed expectations.

Measurements of Success 

There are several key measurements of success this employee will use to benchmark performance including:

    • Grow user base below the target cost per acquisition
    • Increase book of business through new opportunities and campaign

If you feel like you have the drive and passion to launch your career in dynamic and laid back culture, Spigot, Inc would like to speak with you. Send your resume and cover letter to careers@spigot.com for review! Check out all of our adventures on the Spigot Inc blog.

Be sure to follow us on LinkedInTwitter and Instagram… like us on Facebook and never miss out on the Spigot Inc lifestyle.